As  the new year begins in many of his return to work, it's natural to think about resolutions. Often, these focus on personal goals – getting healthier, spending more time with family, or even finding a better balance. But as an association professional, what if we extended this mindset beyond ourselves?

What if we made resolutions that directly impact and strengthen our associations and the people we serve?

The start of the year is a perfect time to reflect on how we can better support our members – not just through the services we offer, but through the way we connect, listen and lead with purpose. So, he is the challenge:

 What could your New Year's resolution be to your members?

 Here are three ideas to help spark those commitments:

1.  Prioritise belonging and listening more?

2. Share knowledge more effectively .....

...dive into the PDF here for more in-depth ideas.

However, a good challenge for 2025 would be let's revisit this at Easter.

How well have you held up with your resolutions to your members? Have you taken those first steps, or have new opportunities emerged along the way?

Nga mihi – wishing you a purposeful and inspiring start the year ahead